stop selling

saw a kid with a lemonade stand the other day.

he wasn't yelling at people to buy. just having fun making and sharing something he enjoyed.

looked so good i had to try it.

that's exactly what happens when you take a consultative approach to sales.

never try to close the deal in the first interaction. the moment you let go of that desperation to close, everything changes.

you're simply sharing something you genuinely believe in. people who buy from you are those who see that passion and want to be part of it.

think about it.

the best teachers never force you to learn. their excitement makes you curious.

you never make friends with people who always want something from you. you value those who appreciate your presence for who you are.

no artist begs you to like their art. they create because they love it and that passion shows.

same with sales. people sense when you're passionate and focused on connecting with them.

enthusiasm is contagious. the sale becomes a natural byproduct.

this only works when you're sharing something people actually want. then it stops feeling like selling. you're just helping them buy.

you've done your job right when they walk away fulfilled.

not when you hit your quota. when they got what they needed.

that's the difference between traditional sales and consultative sales. one feels like pressure. the other feels like help.

Ayush Duggal

Ayush Duggal is the kind of founder who looked at India’s graduate unemployment problem and thought, “What if the real issue isn’t jobs or skills, but the complete lack of believable salespeople?” So he built VerveSchool. A place where the overlooked learn the overlooked skill. Sales. Not the sleazy kind. The kind that actually works. The kind where someone trusts you enough to say yes without hating themselves afterwards.

He teaches people how to sell like they mean it. Not because a script told them to. But because they’ve actually understood what it means to solve a problem for someone who’s barely listening. It’s more psychology than pipeline. More theatre than theory. More “shut up and listen” than “always be closing.”

VerveSchool runs on a Pay After Placement model. Which, let’s be honest, is probably how all education should work. You pay when it works. Not before. Radical, apparently. But only if you're still pretending the current system makes sense.

Ayush is allergic to mediocrity and buzzwords. He prefers late-night coaching calls to keynote speeches. He’d rather get one ambitious underdog to a 7 LPA role than impress a room full of VCs who’ve never had to sell a ₹15,000 course to a broke 24-year-old with a BA pass degree.

He’s read more Osho than MBA textbooks and thinks most “career advice” would make more sense if it came with a warning label. He doesn’t do fake humility. Or fake urgency. Just real people, real growth, and real results.

https://verveschool.com
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why sales has a bad reputation