stop selling
saw a kid with a lemonade stand the other day.
he wasn't yelling at people to buy. just having fun making and sharing something he enjoyed.
looked so good i had to try it.
that's exactly what happens when you take a consultative approach to sales.
never try to close the deal in the first interaction. the moment you let go of that desperation to close, everything changes.
you're simply sharing something you genuinely believe in. people who buy from you are those who see that passion and want to be part of it.
think about it.
the best teachers never force you to learn. their excitement makes you curious.
you never make friends with people who always want something from you. you value those who appreciate your presence for who you are.
no artist begs you to like their art. they create because they love it and that passion shows.
same with sales. people sense when you're passionate and focused on connecting with them.
enthusiasm is contagious. the sale becomes a natural byproduct.
this only works when you're sharing something people actually want. then it stops feeling like selling. you're just helping them buy.
you've done your job right when they walk away fulfilled.
not when you hit your quota. when they got what they needed.
that's the difference between traditional sales and consultative sales. one feels like pressure. the other feels like help.